Welcome to our blog! Today, we’re diving into all the available ad formats on the TrafficHunt platform, explaining their key differences and how they work. Whether you’re new to the platform or looking to optimize your advertising strategy, this guide will help you choose the most suitable format for your campaigns.

Let’s get started!

1. Push Ads – Engaging Users Anytime, Anywhere

Push ads are among the most popular and effective ad formats on TrafficHunt, suitable for a wide range of niches and verticals. They appear as notifications on both desktop and mobile devices, ensuring high visibility and engagement.

Each push notification ad consists of:

  • An icon: A small image that attracts initial attention.
  • A large main image: A visual that reinforces your message.
  • A concise headline: A short, compelling phrase to hook the user.
  • Ad text: The main message encouraging users to take action.

When setting up a push ad campaign on the TrafficHunt platform, the “number” parameter refers to different traffic sources, allowing advertisers to optimize targeting for better conversions.

💡 Push ads are ideal for driving traffic, increasing brand awareness, and boosting conversions across multiple devices.

2. Inpage Ads – Seamlessly Blended Advertising

Inpage ads are integrated directly within the content of a webpage, making them a non-intrusive yet highly effective ad format. These ads blend seamlessly with the site’s design, appearing in various placements, such as:

  • Within the text body
  • At the top or bottom of the page
  • In the sidebar

This format works well for maintaining a native feel, ensuring a better user experience while driving engagement.

💡 Inpage ads are perfect for advertisers who want their ads to appear naturally within a user’s browsing experience.

3. Banner Ads – Visual Impact Across Devices

Banner ads are a widely recognized ad format, differing from others primarily in terms of size and placement. Banners can be displayed across websites in various locations, including:

  • Header banners
  • Sidebar banners
  • Interstitial (full-page) banners

These ads offer high visibility and are excellent for creating brand awareness, retargeting campaigns, and delivering visually compelling messages to potential customers.

💡 Banner ads are highly versatile and suitable for both desktop and mobile traffic.

4. Last Click – The Power of Intent-Driven Traffic

Last Click is a powerful ad format designed to bring in highly motivated leads who are at the final stage of the conversion funnel. Here’s how it works:

  1. The user engages with a pre-landing page, going through all necessary steps.
  2. Once they reach the final call-to-action (CTA), they click the last button.
  3. They are then redirected to the offer page, fully motivated and ready to convert.

This format ensures that the traffic coming through is high-quality and conversion-ready, as users have already demonstrated interest and intent.

💡 For advertisers looking to maximize ROI and work with highly qualified traffic, Last Click is an excellent choice.

5. Direct Click – Straight to the Offer Funnel

Direct Click is similar to the Last Click format, with one key difference—users have not yet interacted with a pre-landing page. Instead, they are redirected directly to the advertiser’s funnel from a creative, such as:

  • Banners
  • Native ads
  • Other ad placements from relevant sources

This format is effective for advertisers who want to capture users earlier in their journey and guide them through the funnel with compelling offers.

💡 Direct Click offers a fast and efficient way to drive traffic directly to the offer page.

6. Direct Link – Flexible Redirect Strategies

Direct Link refers to any redirect that leads users straight to the advertiser’s funnel without serving the ad creative through a DSP (Demand Side Platform). Common sources for Direct Link ads include:

  • Popunders
  • Email clicks
  • Push clicks
  • Backbutton redirects

This format provides a wide reach and is suitable for advertisers looking to drive large volumes of traffic without using traditional ad placements.

💡 Direct Link ads allow for greater flexibility in redirecting users from various traffic sources to an optimized funnel.

Choosing the Right Ad Format for Your Campaign

Each TrafficHunt ad format serves a unique purpose and can be selected based on your specific marketing goals:

  • For brand awareness: Push ads, banner ads, and inpage ads work best.
  • For performance-driven campaigns: Last Click and Direct Click formats provide the highest quality leads.
  • For large-scale reach: Direct Link offers flexible traffic solutions.

By understanding how each ad format works, you can tailor your strategy to achieve better click-through rates (CTR), conversions, and overall ROI.

We hope this guide helps you make informed decisions when choosing the right ad format for your traffic. If you have any questions, feel free to reach out to our support team.

Wishing you high profits and successful campaigns!

Yours, TrafficHunt Team